Maxavita launches new Green Lipped Mussel supplements ‘Maxa’ range

Cambridgeshire based Equine Health Care company Maxavita has just launched its new range of feed supplements, the Maxa range, which offers benefits for joint care, respiratory, calming and hoof care. MaxaFlex, MaxaBreathe, MaxaCalm and MaxaHoof each contain a patented extract of New Zealand Green Lipped Mussel (GLM) which has been proven effective as a potent natural anti-inflammatory. The Maxa range products are designed to utilise the soothing, anti-inflammatory action of GLM to combat conditions which involve pain and discomfort due to inflammation, such as Degenerative Joint Disease, Recurrent Airway Obstruction (RAO) and Laminitis.

MaxaFlex is an all in one joint care supplement combining essential joint maintenance ingredients Glucosamine, MSM and HA with the potent soothing properties of Green Lipped Mussel to help ease stiff joints and improve mobility and joint health.
MaxaBreathe is packed with antioxidant ingredients including N-Acetyl Cysteine, Vitamin C and GLM to soothe wheezing and coughing, relieve irritated and inflamed airways and support the respiratory immune system.
MaxaCalm blends natural calming herbs with soothing Green Lipped Mussel and Magnesium to help reduce stress in anxious and excitable horses.
MaxaHoof combines key hoof care ingredients Biotin and Calcium with GLM to promote natural, healthy hoof growth and to make your horse more comfortable on his feet. MaxaHoof can help to support horses and ponies prone to laminitis.
Maxavita is known for its Green Lipped Mussel based joint care product Pernamax, which works to reduce stiffness and improve mobility and has shown results within as little as seven days. The Green Lipped Mussel has a unique profile of Omega-3 Polyunsaturated Fatty Acids (PUFA’s) which, in addition to many other health benefits, act as a natural anti-inflammatory. Maxavita’s unique extract of Green Lipped Mussel contains up to five times more PUFA’s than any other GLM extract, as proven in independent UK laboratories.

Following the success of Green Lipped Mussel in helping maintain healthy joints, Maxavita has now developed a GLM based range to provide benefits in other important areas of horse health.

Neil Hammill, Marketing Manager for Maxavita commented: “Research has consistently shown that GLM can bring significant benefits to horses suffering from joint problems. Our experience in this area has now enabled us to develop the Maxa range which will address other key areas of horse care for which our customers have been calling for a GLM-based solution. We’re delighted to now be able to offer it to them.”

“Battles, Hayward & Bower have just begun bringing the Maxa range to equestrian retailers throughout the UK and through them we hope to reach every part of the equestrian world, offering an innovative and natural product choice for horse owners.”

Maxavita’s unique extract is produced by a patented Cold Processing method, which retains the essential fatty acids that are destroyed by freeze drying and cooking, providing them with the highest quality GLM extract on the market. By combining this high quality Green Lipped Mussel extract with key respiratory, hoof care, calming and joint care ingredients, Maxavita are able to provide unique products which offer short and long term benefits for horses prone to inflammatory diseases. The Maxa range products are veterinary approved and contain no listed banned substances.

For Further information
visit www.maxavita.com